Hi, I’m Kylie Jones. For 30 years, I worked as a Marketing and Brand Specialist, building brands and businesses for others, pouring everything into my career. But just months before my 50th birthday, my world changed in ways I never expected.

I lost my father, a heartbreaking loss that left me shattered. Weeks later, I was retrenched without warning from a career I had dedicated my life to. As I tried to process the grief and uncertainty, the unimaginable happened. I lost my darling mother too.

At 51, I felt lost, unanchored, and unsure of what came next. As a single mother, I had always been strong, but now I found myself asking, Who am I? What do I do now?

In search of purpose, I started a faceless Instagram page, Fifty and Fearless. It wasn’t just for others; it was for me. I needed to rebuild my confidence, rediscover my purpose, and believe that my best years weren’t behind me, but ahead.

What I found was extraordinary, a global community of women over 50 searching for the same thing: inspiration, confidence, and the belief that midlife is not an ending, but a new beginning.

Fifty and Fearless is now a space where women redefine midlife, build confidence, and create lives that excite them. And it all started from a place of uncertainty in my own journey..

Welcome to Fifty and Fearless, I’m so excited to be on this journey with you.

With love,

Kylie x